Turn ‘Likes’ Into ‘Bikes’ – Monetising Social Media for Bike Shops

Fail to build and nurture your ratings and reviews and you will be doing whatever is the opposite of ‘monetising’ your social media.

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Boost Turnover & Profit by Valuing What You Do

“The cringing fear by the bike shop with regards to charging me, the customer, for what I asked for in the first place and the extras I really needed to pay for … is palpable.”

10 Tips for Cycle Clothing Success – Part 2

“There’s only two reasons this shouldn’t be the case in your clothing section; you’re lazy and you don’t care about selling clothing. Sorry to be blunt, but no excuses here folks.”