Turn ‘Likes’ Into ‘Bikes’ – Monetising Social Media for Bike Shops

Fail to build and nurture your ratings and reviews and you will be doing whatever is the opposite of ‘monetising’ your social media.

Boost Turnover & Profit by Valuing What You Do

“The cringing fear by the bike shop with regards to charging me, the customer, for what I asked for in the first place and the extras I really needed to pay for … is palpable.”

10 Tips for Cycle Clothing Success – Part 2

“There’s only two reasons this shouldn’t be the case in your clothing section; you’re lazy and you don’t care about selling clothing. Sorry to be blunt, but no excuses here folks.”