“What’s having a ‘plan’ got to do with improved profitability? Everything.”
Here’s something bicycle retailers won’t want to hear.
“Just imagine an industry that worked with and for each other more. Just imagine.”
10 Tips for Cycle Clothing Success – Part 2
“There’s only two reasons this shouldn’t be the case in your clothing section; you’re lazy and you don’t care about selling clothing. Sorry to be blunt, but no excuses here folks.”
10 Tips for Cycle Clothing Success – Part 1
“The resulting offering merely screams to the customer lack of confidence or sense of choice and lack of availability. Classic customer bounce back stuff folks.”
What are bike retailers missing from their women’s sections?
the bike industry has at least woken up to the fact that growing the spend from women, beyond the traditional kids bikes, baskets and spongy saddles, is not just important; it’s critical.
10 Bike Shop Fails We Accept, That We Shouldn’t
‘Time to run a bike shop you’d want to shop in yourself.’
3 Dirty Little Secrets of the Bicycle Industry
“More and more local retailers are now openly admitting to buying more and more of their stock from the very companies they despised and railed against (and still outwardly do).”
Top Ten Taipei Cycle Show Tips – Part 2. For a successful day at the Show.
No.7. Remember that the walls have ears. The amount of errant intel and useful competitor insights I’ve picked up whilst queuing in the toilets or on the shuttle bus always amazes me.
Top 10 Taipei Cycle Show Tips: Part 1
“where the backroom and bar room chatter reveals the machinations, rumours and insights circulating the global bike industry”
Selling cycle clothing in Australia? No hotpants or white Lycra for starters.
“And those pages in your catalogue with the tanned folk wearing white bibshorts or shorts? Tear them out before you ship them to Australia. Save yourself the freight cost.”