“There’s only two reasons this shouldn’t be the case in your clothing section; you’re lazy and you don’t care about selling clothing. Sorry to be blunt, but no excuses here folks.”
Tag: Lycra
10 Tips for Cycle Clothing Success – Part 1
“The resulting offering merely screams to the customer lack of confidence or sense of choice and lack of availability. Classic customer bounce back stuff folks.”
Selling cycle clothing in Australia? No hotpants or white Lycra for starters.
“And those pages in your catalogue with the tanned folk wearing white bibshorts or shorts? Tear them out before you ship them to Australia. Save yourself the freight cost.”
Better Bike Business 